Launchpad vs. Elevate Boats Group Websites: A Feature Comparison

When choosing a website product for your boat dealership or brokerage, it's essential to understand the unique features and benefits Boats Group offers. Boats Group provides two excellent choices: Launchpad and Elevate websites. In this article, we'll break down the key elements to help you make an informed decision.

Standard Features for All Boats Group Websites

Before we dive into the specifics of each product, let's first explore the features shared by all Boats Group websites:

  1. Feed from BoatWizard: Stay connected to your BoatWizard data, ensuring your website is always up-to-date with your inventory.
  2. Fully Responsive, Mobile-First Designs: Our websites are optimized for all devices, ensuring a seamless experience for your customers on mobile and desktop.
  3. Optimized for Lead Conversion: Convert more leads with user-friendly designs and features encouraging engagement and inquiries.
  4. Easy to Use On-Page SEO Tools: Take control of your website's SEO with our suite of tools, allowing you to manage page-to-page SEO settings while retaining the ability to make edits.
  5. Auto Feature Updates: We regularly release new features and functionality to all customers, regardless of the website's build date.
  6. Boats Inventory: Showcase both new and used boats with detailed page views and searches, providing a comprehensive inventory browsing experience.
  7. Basic CRM: All website products include a basic CRM to help you manage customer relationships effectively.

Now, let's explore the unique features of Launchpad and Elevate websites.

Launchpad Websites

Overview:

Launchpad websites are designed to be cost-effective and delivered quickly, making them an ideal choice for those who want a competitive online presence within a short timeframe.

Key Features:

  1. Industry's Leading Platform: Benefit from a platform that has established itself as a leader in the industry.
  2. Up to 20 Listings: Display up to 20 boat listings on your website.
  3. Home Page Hero Image: Feature a hero image (limited to 1 image with no video support) on your homepage.
  4. Optimized by SEO Experts: Enjoy enhanced Google rankings through our SEO optimization.
  5. User-Friendly Design: Make it easy for consumers to find and contact you with a design that prioritizes user experience.
  6. Easy to Manage and Update: Use self-service tools and our online knowledge base to manage your website. Please note that Launchpad websites do not offer phone or email support.
  7. Seamless Integration with BoatWizard: Stay connected to BoatWizard to ensure your inventory is always current.
  8. Limited to 3-5 Pages: Launchpad Websites are designed to be concise and to the point.

Elevate Websites

Overview:

Elevate websites are the #1 choice for boat dealers and brokers. They offer more extensive features and customization options.

Key Features:

  1. Unlimited Listings: Elevate websites provide direct feeds from BLAST data, allowing you to showcase unlimited listings, including manufacturer-new boats.
  2. Access to OEM Showrooms: Feature OEM showrooms directly on your website, giving your customers a comprehensive view of available boats.
  3. Optimized by SEO Experts: Like Launchpad, Elevate websites benefit from SEO optimization to improve Google rankings.
  4. User-Friendly Design: Ensure your customers can easily find and contact you with a user-friendly design.
  5. Easy to Manage and Update: Keep your website current with ease.
  6. Seamless Integration with BoatWizard: Enjoy integration with the industry's leading platform.
  7. Non-Boat Inventory: In addition to boats, Elevate websites support the display of engines and ATVs, complete with detailed page views and search options.
  8. Multiple Customizable Templates & Color Themes: Tailor the look of your website with various templates and color themes.
  9. Home Page Customizations: Customize your homepage with quick search options, call-to-action buttons, featured boats, social media buttons, and icons.
  10. Home Page Hero Image/Video: Elevate websites support multiple images or 1 video as your hero image.
  11. Advanced Analytics Platform: Benefit from tag management tools and your Google Analytics account access for in-depth analysis.

By understanding the differences between Launchpad and Elevate websites, you can make an informed decision that best suits your boat dealership or brokerage needs.

Please refer to our knowledge base or contact our customer support team for more detailed information or support on these features.

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